Our Story


When I was a little girl, my mom set up a crafting space in my basement. Equipped with a desk, art supplies and my imagination, this was where I went to escape. As I grew and life went up and down like it always does, crafting was my retreat from the everyday.  It was the place where I really felt like I was home. I was with myself. I was with my thoughts. Things felt unified.

When I started Darn Good Yarn, I didn’t have a grand plan. I was interested in fueling that spark from my childhood. I had no idea what it was to become. I really didn’t think it would be much of anything. “Darn Good Yarn” was actually a joke between my friend Beth and me.  Darn Good Yarn started from two boxes of recycled silk yarn that I stored in a corner of our spare bedroom. I soon learned that the people who make this yarn needed a better way to make a better living. They needed sustainability and safety in their day-to-day jobs. Falling back on my college education and experience in the Air Force, I realized that I could potentially bridge that gap and provide them with opportunity for a better life.

I made it my mission to show the world just how important these fun and quirky yarns are. It takes a special person to love their unique qualities. Darn Good Yarn isn’t your run-of-the-mill yarn. There are special stories of hard work, love and creativity wrapped into everything you find at Darn Good Yarn. From the artisan to the person who packs our orders, Darn Good Yarn is fueled by infusing Good into all parts of our business. From our warehouse and order fulfillment partnership with Schenectady ARC (a non-profit dedicated to providing employment for adults with developmental disabilities) to our employee benefit programs, our goal is to create a better world by caring and doing things the slightly harder way. In a world of short-cuts and cookie cutter experiences, we believe that when you slow down in order to build that this creates more sustainability and stronger communities.

I’m excited. Darn Good Yarn is celebrating ten years of business this year. While we’re very much a small business (“hi” to Amanda, Keri, KT, Chris, Kelsey, Alba and Mike) our “can do, make it happen” attitude has helped us save over a million pounds of material waste and help create hundreds of sustainable jobs.

During our 10 years, I found myself thinking back to the love of the “escape” and that feeling I get when I get my creative juices flowing. Now as a mom of an active and wonderful little girl, my traditional craft time has been cut down. So, now I’m on a quest to have that creative escape spill over and paint my everyday life. And I’m going to bring that you! We are working to bring you products that inspire, are fun and have a great story to tell too.

Thank you for joining me on this crazy and fun adventure into my secret world that is Darn Good Yarn.

Starting at love,
Nicole