The ‘DGY Story’ Category...
January 13, 2015
Nicole recently shared her business growth secrets of Darn Good Yarn during her interview with Felix Thea of Shopify Masters. In the podcast, you’ll find out Nicole’s tips for anyone wanting to turn their hobby into a business and way of life on a bootstrap budget. Find out about how Nicole started Darn Good Yarn, a triple bottom line business, the tips and tricks she uses to attracted and retain customers, grow her social media audiences, and increase conversion rates! Enjoy!
Listen on the Shopify Masters site HERE.
Listen on iTunes HERE.
January 12, 2015
Darn Good Yarn is honored to be featured in the premier issue of Artists & Makers Magazine! You can find Nicole’s thoughts and the Darn Good Yarn story in the “Giving Back” section, along with other features on artists who are giving back to the people and communities around them. Artists and Makers is a new magazine focused on sharing essential information for any artist looking to turn their hobby into a way of life. It’s full of tips on how artists can navigate the business world, advice on how hone their craft, and profiles that highlight of the successes and struggles of living a creative life. You can order a copy here. Thank you Artists & Makers for featuring Darn Good Yarn and Nicole Snow!
January 8, 2015
Nicole Snow, Darn Good Yarn Founder and President, was interviewed on SCENE TV, a local Schenectady show by host Maya McNulty. Nicole and Maya chat about the founding, the mission, and the future of Darn Good Yarn. From the story of the founding of Darn Good Yarn to business advice and how to grow your social following, it’s all there! Take a look!
October 17, 2014
Hey Everyone! This morning Nicole was a contestant on Dream Big America! It’s a radio show contest highlighting entrepreneurs in the US that have big ideas. Nicole gave a fabulous two minute pitch about the concept behind Darn Good Yarn and shared our story. You can listen to the whole show or just Nicole’s pitch HERE.
And now, we need your vote! Voting started this morning at 9 am ET with the start of the show and will go until next Thursday, October 23 at 5 pm. If Darn Good Yarn wins this weeks contest, we will advance to the monthly finals where we will compete with the weekly winners from this month. You can vote right HERE on the main page of Dream Big America.
August 29, 2014
Nicole and Mike have had a great time exploring the new official Darn Good Yarn city of Schenectady, New York and have found lots of things to love about it….restaurants with scrumptious food, service businesses that are top notch, and areas of the city that a just beautiful to be in and walk around. If you’re in the area or can come for a visit, here they are in no particular order.
5) Persian Bite
Delicious Iranian Food at great prices! Everything here is amazing, from the sizzling kebobs to the flavorful wraps to the chewy and warm Persian flatbread. You can get a wrap that comes with salad and bread for under $5! Love it! When Nicole needs a break from sourcing your favorite yarns and great place for some lunch with Mike, she heads over to the Persian Bite.
A girl’s got to look good, but a girl’s also got to stay on a budget. How does Nicole do both at the same time? The Paul Mitchell School in Schenectady! Great prices on all the services you need to keep up your look…haircuts and great styling to go with it, color and highlights, manis and pedis, waxing…you name it, they do it and they do it well. Even with Nicole’s hard to cut curly hair, she doesn’t come out looking like Rachel from Friends (Remember that hair cut? It was a good one, but not anymore!), she comes out looking fresh and fabulous!
3) Home Depot
Moving into a new place always comes with a few unexpected home repairs. So, then move into two places (the store too) and add a few more repairs. And add onto that a store opening (still working on it…slow, but steady) and you’re going to need the best hardware and home repair store around with a top of the line staff that knows the store in and out and can help you find what you need so you don’t waste your time walking down every aisle. Enter Home Depot of Schenectady, NY!!! They are the best with the friendliest and most helpful staff around! No matter how obscure the item, they can find it for you and they do it with a smile!
Mike’s Hot Dogs takes you back to the good old days with its counter seating where you can enjoy your hot dog while you watch the grill sizzle with more. It’s been around for over 50 years and these are definitely the best dogs in Schenectady and possibly the best hot dogs in New York! And Mike’s Hot Dogs doesn’t just do dogs. They are up at 5 am ready to serve you a breakfast of french toast, omelets, and bacon. And for lunch can have that delicious dog, a juicy hamburger, or a cup of the soup of the day. And it’s all melt in your mouth, mmmm, mmmm, good!
Of course it was going to make the list! How could we not mention it? Full of the best yarn around and good vibes to go along with it. Our warehouse is stocked up with all of our goodies…Silk Sari Ribbon Yarn, Nicole is loving the new space in the Stockade Historic District, is proud to be a member of the Schenectady Chamber of Commerce, and can’t wait to connect with more of you!
July 29, 2014
Darn Good Yarn and Nicole have been up to some big things this summer…here’s a re-cap in case you missed anything!
*As a 2013 FedEx Small Business Grant Contest Winner, Nicole attended the US Chamber of Commerce’s America’s Small Business Summit. Not only did she hear an inspiring speech by Colin Powell, but she was part of the teaching as well and helped lead a breakout session on Small Business Insider Tips with the other winners from the FedEx Small Business Grant Contest, Danny Catullo of Catullo Prime Meats and Ari Hoffman of Gobie H2O.
*Nicole also attended the IRCE, the Internet Retailer Conference Exhibition, in Chicago and gave an insightful interview with Daniel Burstein of MarketingSherpa Media Center about starting a small e-commerce business. She gives her best advice and tells how she grew Darn Good Yarn by 2900% on a totally self-funded budget.
*Another great interview with Nicole happened on The Shut Up Show with Berni Xiong. Nicole chats with Berni and shares the story of Darn Good Yarn, how she finds courage in the face of fear, and how to build purpose and connection in your business. If you haven’t watched yet, you are missing out!
*And just a teaser here…Nicole took a trip to Toronto to get the ball rolling on something huge! I can’t wait to tell you what she is up to!
July 14, 2014
Hey! Did you catch Nicole on Fiber Hooligan? Listen as she tells the story how she went from a New Jersey girl playing craft corner with an old cash register, to an officer in the United States Air Force, to running the best recycled silk yarn company to the fabulous Benjamin Levisay. If you’ve ever wanted to know how Darn Good Yarn got its start, this is a great place to find out. Benjamin asked all the right questions and Nicole entertained with the fabulous story of Darn Good Yarn. Make sure to check it out here or go look for it on iTunes! Better yet, take the time to subscribe to Fiber Hooligan on iTunes.
Special thanks to Benjamin Levisay, CEO of XRX Books which publishes Knitter’s Magazine, XRX Books, and Stitches Events, for taking the time to chat with Nicole. Be sure to check out all of the other great Fiber Hooligan podcasts for interviews with with your favorite knit and crochet designers and other celebrities from the fiber arts world. Fiber Hooligan recently made it into the top 10 podcasts for Hobbies in iTunes. Way to go!